Musings About Online Marketing

Archive for the ‘Misc’ Category

Double Rainbows! They’re So Intense!

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So, I think I’m having fail at updating this too often about things that this blog is supposed to be about, so I’m going to just see if I can update it more often with completely irrelevant items that I find around the Web… just because I can.

So, for starters, I’m sure many of you have seen the guy who gets REALLY excited about the double rainbow he sees while camping (I guess he’s camping). He’s super happy about it and begins to get all deep on us before breaking down into one of those laughing/crying fits. Because I have not experienced a double rainbow personally, this could be the reaction any of us would have.

Here’s the original:

Here’s a mashup with “Rainbow Connection:”

My personal favorite is this one, where an autotuner is used to make him “sing:”


Written by rogersikes

July 9, 2010 at 10:36 pm

Posted in Misc

Clarification and More Google Privacy Stuff

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Thanks to @Tamar, I came across an article that points out how Buzz can expose EVERYONE you email from your Gmail.

UPDATE: To completely rid your Gmail inbox of Buzz, here’s what you do – remove and BLOCK all followers, then unfollow everyone you have followed. Once you have done that, scroll to the bottom of the screen, and find the link that says ‘Turn Off Buzz.’ Click that, and you’re rid of the mess. Click here if you’d like a more detailed guide on how to do this.

Also, I don’t want anyone to think I’m completely anti-Google. I think that Google means well, and they offer some innovative and powerful tools that anyone can use. My issues mostly stem from how they treat user data, and even though the other search engines may collect the same type of data, they don’t hold on to it as long (Bing deletes after six months, Yahoo! 90 days).

With any service you use online, it is your right and your responsibility to know what is being tracked and how it will be used. If you’re not comfortable with it, either leave the service or learn how you can turn those features off. In the case of Google, you simply log in to your Google account and go to your dashboard.

Written by rogersikes

February 11, 2010 at 10:50 am

Posted in Misc, Online Marketing

More on The Google Monster

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Google’s announcement that they will be dipping a toe into the ISP business awoke the paranoid freak part of my mind once again. Sure, it’s going to be cheap, but what’s the real cost to you as a user?

The more I thought about the last post I made on this blog, the more I think it just comes off like a half baked opinion, so I thought I would highlight how Google uses your online data, including search behavior, etc. First, watch this interview with Eric Schmidt back in December as he makes the “…maybe you shouldn’t be doing it in the first place” comment.

Here’s where he goes into a little more detail:

Okay, so it’s not down to the computer level… UNLESS you are logged in to Google at the time you’re doing the searching, then no IP address is needed (although it still can tell Google where you physically are). And the data is anonymized within 18 months, right?

Not so fast, my friend.

Google Dashboard displays a lot of info about your activity while you’re logged into your Google account – YouTube videos viewed, search history, web history, blogs, documents, and much more. The info gathered that is tied to your account is not anonymized – as this report states, it shows the history for the past 4 years! The CNN report below is quite the eye opener if you weren’t sure about exactly what Google knows about you.

If you want to disable Google from tracking your account in this manner, you can go to your Google Dashboard and follow the instructions on how to disable the history.

Do you really want all those breadcrumbs for hackers to determine where you shop, gain access to personal info, and more? The recent cyber attack on Google from China are a reminder that the bigger you are, the bigger the target you become.

This video of Rachel Maddow discussing these issues with Eric Schmidt is also very interesting:

From that interview, it’s better to not think about what Eric Schmidt is saying, but what he isn’t saying. More food for thought as we think about exactly what Google knows, and just how powerful they could become.

Written by rogersikes

February 10, 2010 at 3:57 pm

Posted in Misc, Online Marketing

The Google Monster

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This whole rant/post is going to come off kind of strange, considering my income is fairly dependent on effective advertising via Google, but it’s just something I want to toss out there and see what others might think on this topic.

Google scares the crap out of me.

They know far too much about us, and the vast majority of Google users aren’t even aware of how their behavior, data, everything is being used by Google.  “Big Brother” is not a myth.

Google knows a LOT about us.  I think the depth of the information may surprise you.  I’m really not comfortable with Google watching every move I make…  you know, like that Sting guy did when he was with the Police.

Okay, back to the topic – how do you go about educating the general public to be savvy about what not only Google, but any Internet company knows about them? Considering that we live in a world where someone can put out a kiosk that says “Win a FREE Boat!” and many people will give their name and address freely, not thinking of how their info will be used, it’s not likely. It’s likely many people care far less about this than I do.

I’ve experienced extreme privacy freaks in my day – people who will not accept cookies on their browser at any cost, even though some cookies simply enhance a site experience. They’d rather not risk their information being captured at all. I’m sure they are the same with the way their personal info is handled offline. These people feel that all information collected on them will be used in “evil” ways. Even though marketers can all attest that the information is being helped to improve user experience, you still have to wonder about how much a company that can follow so many unaware people as they go from website to website, and stores the information for future use.

Right now, I don’t think Google’s intentions are evil. I really think that they are looking at all the ways they can make life better. They are providing a lot of services and products that are useful to people, often free of cost. However, at what point does Google decide that all of this information they control should be used for the “greater good?” What does that even mean to them? Are we headed towards a future where ads are everywhere, and they are all personalized for you? Think Minority Report.

Somehow, Google has gotten this far with things by keeping a relatively low profile, even though Eric Schmidt has recently made some fairly inflammatory comments about how Google views our privacy on the Web.

Microsoft has been smacked in the nose how many times?  When will Google finally get theirs?

Just some food for thought as we head into the weekend. My advice – be savvy about how you do things on the Internet – don’t put all your eggs in one basket, even if one company makes it extremely easy to do so.

Written by rogersikes

January 29, 2010 at 4:56 pm

Posted in Misc, Online Marketing, PPC, SEO

Follow-Up: Southwest Airlines Rapping Attendant

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I just got this link passed on to me today. The Southwest Airlines Rapping Attendant explains Generally Accepted Accounting Principles (GAAP) at the company’s Dallas headquarters.

Written by rogersikes

May 20, 2009 at 4:09 pm

Posted in marketing, Misc

April Fool’s Day

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Pretty much anywhere you go on the Web, there’s going to be an April Fool’s thing. Here’s a few of my favorites from today:

1. Nine Inch Nails announce release of new album TODAY! – Trent Reznor cleverly uses Twitter to spread the word.

2. Google announces CADIE: Cognitive Autoheuristic Distributed-Intelligence Entity as a new feature. It can do things better than you (which I believe Google thinks, so that’s not part of the joke). Be sure to check out CADIE’s homepage. It’s so beautiful!

3. Google also announces Google Chrome in 3D! Download it now!

4. A CADIE feature is added to Gmail. It just never stops!

5. Of course, we are all expecting the armageddon brought down upon us by Conficker (at least, according to the media, who went into a y2k like frenzy over it). Wired has a frequently updated blog about possible Conficker-related events.

6. Honestly, I’m going to hand this off to someone who has already done the gruntwork. Here’s

Hope your day was fun!

Written by rogersikes

April 1, 2009 at 2:06 pm

Posted in Misc

Friday Music!

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Here’s a video to cap off the week with:

Written by rogersikes

March 27, 2009 at 3:06 pm

Posted in Misc

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